Choice of methods can determine which behavioral determinates are identified for targeting in future behavior change interventions: Increasing antibiotic adherence in Pakistan
Document Type
Article
Publication Title
Journal of Health Psychology
Abstract
When developing a behavioral intervention, formative research should be conducted to determine which behavioral barriers and facilitators to target. This is often done using qualitative interviews, but quantitative surveys may also be used. The current study examines the consequences of applying descriptive (rank order and t-tests) versus predictive (regression) quantitative analyses on intervention development, specifically for increasing antibiotic course completion. For demonstrative purposes, 1892 adults in Pakistan completed a cross-sectional survey that measures a comprehensive set of barriers/facilitators to their course completion. The descriptive and predictive analyses disagreed regarding which barriers/facilitators to prioritize. Reasons to prefer predictive analyses are discussed.
First Page
1006
Last Page
1013
DOI
10.1177/1359105320962267
Publication Date
3-1-2022
Recommended Citation
Taj, Umar; Schmidtke, Kelly Ann; Vlaev, Ivo; and Read, Daniel, "Choice of methods can determine which behavioral determinates are identified for targeting in future behavior change interventions: Increasing antibiotic adherence in Pakistan" (2022). Liberal Arts Faculty Publications. 46.
https://doi.org/10.1177/1359105320962267
https://collections.uhsp.edu/liberal-arts_pubs/46